1 July: Global Fashion Agenda – the foremost leadership forum for sustainability in fashion – has revealed that the celebrated global musical recording and performance artist Miguel Pimental will tackle this year’s Designer Challenge. The GRAMMY® award-winning singer, songwriter, actor and founder of S1C (Schedule 1 Concepts) will collaborate with Global Fashion Agenda, Sunshine Bertrand and retailer LN-CC to create a responsible product that will be available to purchase. The result will be unveiled on 7 October 2021 during CFS+ – the digital edition of the industry renowned Copenhagen Fashion Summit.
The Designer Challenge is an annual activation that matches style and ingenuity with supercharged tech solutions and is executed with the support of Dio Kurazawa, CFS+ Special Advisor and founder of The Bear Scouts.It follows exceptional Creative Directors and their sustainable design processes from original idea to final product. Previous esteemed participants of the Designer Challenge include: Heron Preston who designed a 100% 3D printed sneaker, Priya Ahluwalia who enabled circularity for her SS21 collection through digital labelling, and Jide Osifeso who created an Ocean Plastic® based tracksuit.
Miguel’s LA-based apparel and lifestyle brand, S1C (www.s1c.la), is an impact-driven company committed to sustainability. The challenge will combine the brand’s ethos and style with the solution provider Sunshine Bertrand’s eyewear design studio is dedicated to evolving the category towards a more responsible future. They are known for their unique approach to driving innovation while creating highly desirable products.
Pushing the Designer Challenge further than ever before, S1C will not only produce a prototype but design at scale and has partnered with retailer LN-CC so that consumers will be able to purchase the final product.
Miguel says: “S1C reflects my DIY attitude – I couldn’t find clothes I wanted to wear that were also responsibly produced so I decided to make them myself. As fashion evolves, we need to challenge current system and embrace new innovations that can protect our planet without sacrificing our unique style.”
Federica, CEO, Global Fashion Agenda, says: “With interesting and pioneering solutions emerging, Global Fashion Agenda is fostering collaboration between brands and solution providers to drive responsible design. We look forward to continuing this vision during CFS+ in October.”
Miguel’s response to the Designer Challenge will be unveiled during CFS+, 7-8 October 2021.